2021 Carelle WJA Member Grant

WJA offers the Carelle Grant in honor of Brooke Tivol McGrath, a $7,500 grant intended to support an established jewelry professional (in business for 5-10 years) in innovating their business through technological solutions and advancements, helping to boost sales and streamline operations. The candidate should demonstrate an innovative mindset, forward-looking outlook, and positive perspective of their work and the future of the industry.

Applicants must be current WJA members for at least one year prior to applying. Applicants are required to submit an essay explaining why they deserve this award, plus 1-3 images of their jewelry and/or business. Emphasis must be placed on personal dedication and determination and reflect a positive attitude for the industry. Potential uses for the grant include investing in technology to streamline business operations, digital education to boost consumer reach and drive sales, and e-commerce solutions to diversify revenue streams.

A year after receiving the grant award, the recipient is expected to conduct a presentation sharing how they've used the grant funds and the impact it has made on their business and the industry. Recipients will also be asked to serve as a member of the Carelle/WJA Grant selection jury in the subsequent year.